Gaia

2020

Gaia

2020

CLIENT

The Conroy Hotel

Role

Brand Identity & Collateral

CLIENT

The Conroy Hotel

Role

Brand Identity & Collateral

CLIENT

The Conroy Hotel

Role

Brand Identity & Collateral

Green Fern
Green Fern

Work Details

Work Details

Gaia was about capturing a sense of calm within the city’s energy. I designed a minimal, nature-inspired identity that feels grounded and quietly refined.
Drawing from the restaurant’s interiors, I translated tile patterns and bar shapes into subtle brand elements used across menus and stationery, creating a seamless connection between the space and the identity.
The result is a timeless, understated brand that feels like an escape, simple, intentional, and at ease.